
Sales Enablement Training Goals and Best Practices
Simply put, sales enablement is the practice of providing sales teams with the tools, information, training, and content they need to sell more effectively. This is why it's important to know how to do sales enablement correctly.

Storytelling as a SaaS Sales Strategy: The Art behind Powerful Product Demos
A strong storytelling narrative when conducting a demo and conversing with a potential prospect is a game-changer. This is how you make the demo relatable and memorable. “Regardless of what you are selling, incorporating the art of storytelling into your sales discussions allows you to appeal to both logic and emotion and make sure people recall your story.”

DO’S AND DONT’S: How to Prepare for (& get the most out of) a Sales Discovery Call
Discovery skills are the first ingredient in a powerful set of sales intelligence needed to master a demonstration. The success of your Discovery dictates the outcome of your demo and closing deals.